Nowadays people think a declaration of independence needs to be followed immediately by a constitution. But our founding fathers had other priorities. On that same fateful day of July 4, 1776, the Journals of the Continental Congress reveal what was most pressing. "Resolved," it declared, "that Dr. Franklin, Mr. J. Adams, and Mr. Jefferson, be a committee, to bring in a device for a seal for the United States of America." First and foremost, we needed a corporate logo.